shopify.com

Shopify App Store is the official directory from Shopify where developers submit apps and extensions that integrate with Shopify stores, primarily targeting e-commerce merchants and SaaS providers building tools for online retail. It's ideal for startups offering Shopify-compatible apps in categories like SEO tools, store optimization, marketing, and more—not limited to pure e-commerce but any product functioning as a store extension. Only relevant if your startup can be listed as an app solving Shopify-specific needs, such as backlink building or SEO enhancement.

For SEO value, listings here provide exposure on a high-authority platform with a Domain Rating of 35, driving targeted traffic from Shopify merchants searching for solutions. App pages often include dofollow links in descriptions or resources, plus potential backlinks via app integrations or mentions; many SEO apps on the store even automate backlink acquisition from e-commerce sites. High visibility in search results and app recommendations boosts referral traffic and domain authority signals, especially with Shopify's massive e-commerce ecosystem.

Tips for getting listed: Ensure your product is a functional Shopify app—build it using Shopify's Partner API, test thoroughly, then submit via the Partner Dashboard for review (free to list, approval typically 2-4 weeks). Optimize your listing with compelling titles, detailed descriptions highlighting SEO benefits, screenshots, and demos; include keywords like "backlinks" or "SEO booster" if applicable. Best practices: Offer a free plan or trial to gain installs/reviews quickly, integrate with popular apps (e.g., reviews tools), and promote via Shopify forums or partners for organic growth and better rankings in the app store search.